LG UT91006 55" LED HDR 4K UHD Smart TV (2024)

The LG 55" UT91006LA Ultra HD 4K LED TV offers a premium viewing experience powered by LG's alpha 5 AI Processor 4K gen 7. 

The UT91006LA delivers remarkable picture quality with AI customization optimising both audio and video settings for the most immersive experience possible. HDR10 Pro technology brings breathtaking highlights and detailed shadows, allowing you to enjoy stunning clarity in glorious Ultra HD 4K resolution.

AI Sound Pro automatically adjusts audio settings to best suit the content you're viewing, while virtual 9.1.2 sound envelops your room with rich, room-filling sound. The AI Acoustic Tuning feature enhances your experience further by tailoring audio based on the layout of your room and your location in it.

The TV's webOS 24 operating system ensures an intuitive user interface, making it easy to access all your favorite streaming services. With the webOS Re:New program, you receive the latest updates and features every year for at least five years. The "My Profile" feature allows each user to have their own personalized viewing information and suggestions based on their viewing history via the AI Concierge system. The Freeview Play TV tuner and guide offer easy access to catch-up services directly from the TV guide, and the UT91006LA also includes a FreeSat HD TV tuner.

The UT91006LA supports Chromecast and Apple AirPlay, enabling you to stream content from your mobile devices directly to the TV. Built-in Amazon Alexa provides voice search capabilities, conveniently accessible from the TV's remote control.

Designed with gamers in mind, the UT91006LA includes features such as Auto Low Latency Mode for an optimal gaming experience. Game Dashboard and Game Optimiser controls are easily accessible even during gameplay, allowing you to make real-time adjustments and ensure the best possible gaming session.