Brand of the Month – October 2024

HBH Woolacotts’ Brand of the Month for October is NEFF! Since Carl NEFF crafted his first oven in 1877, the world of cooking has transformed dramatically. What was once a simple chore has blossomed into a shared passion, with kitchens evolving into the heart of every home. Alongside this journey, NEFF has remained at the forefront, bringing innovative, high-quality appliances that inspire creativity and elevate the cooking experience. From global ingredients finding their way to our local kitchens, to NEFF ovens becoming a cherished centrepiece, it’s no surprise that this iconic brand is a customer and staff favourite at HBH Woolacotts. Read on to discover why NEFF is our October Brand of the Month!

A History of NEFF

NEFF’s journey began with Carl Neff, a master locksmith, who founded the brand in 1877, creating coal-burning stoves in a small factory with just six workers. From the start, NEFF appliances stood out for their craftsmanship, simplicity, and usability. Carl had a knack for anticipating future trends, which became the foundation of NEFF’s innovative approach.

As Europe’s café culture boomed during the Belle Époque, NEFF responded with commercial ovens, catering to the continent’s growing demand for baked goods. The early 20th century brought NEFF’s gas-fired ovens, which replaced coal stoves, and by 1919, the first patented gas oven for patisseries hit the market. Even during the post-war period, NEFF pushed forward, introducing a groundbreaking oven with dual heating compartments, revolutionising home cooking.

Under the leadership of Carl’s son, Alfred Neff, the company thrived during Germany’s economic recovery. NEFF expanded into new areas like refrigeration and washing machines, while also continuing to innovate in cooking technology. By the 1950s, NEFF introduced induction hobs, microwaves, and thermostats as standard, making kitchens more efficient and modern.

In the 1960s, NEFF pioneered built-in appliances, giving kitchens a sleek, space-saving design. The launch of the Domino modular cooker and the CircoTherm® oven in the 1970s allowed cooks more flexibility without sacrificing flavour.

By the 1980s, NEFF added practical features like rolling oven racks and interior lighting. In the following decades, NEFF appliances became more stylish with chrome finishes and digital displays. Innovations like Circosteam and Compact Cafe brought even more functionality to the kitchen, while the 2010s saw the introduction of Variosteam for succulent roasts and the Flexinduction hob for precise, effortless cooking. NEFF’s blend of design and innovation has continually set the standard for kitchen appliances.

For Those Who Love Cooking

Since 1877, we’ve been on a mission. We set out to develop ideas which are exactly what enthusiastic cooks are looking for. Slide & Hide®, Circo Therm® and Pyrolytic Cleaning for example, are ideal for anyone who enjoys creating great food together with family and friends. Discover some of our highlights from product features to recipes and stories that are designed to inspire your kitchen creativity.

Slide & Hide®: The disappearing oven door

NEFF’s Slide & Hide® oven door is the only oven door that gets you closer to your cooking. No more awkward bending. Make room for magic. Make room for mouth-watering memories.

CircoTherm®: Simultaneous cooking on multiple levels

Concoct a full-course dinner – on three or four levels, depending on your oven – in one go. With CircoTherm® hot air, you can cook your salmon, roast your lamb and bake your muffins without any intermingling of flavours. With CircoTherm®, every dish comes out tasting as it should.

Pyrolytic Self Cleaning & Easy Clean: The best team for your clean.

Use pyrolytic self cleaning to transform all those splatters, splashes and drips into ash. When the oven has cooled, simply give it a wipe and say hello to your spick and span oven. Easy Clean is the quick and convenient way to clean your oven interior. Take some water and a drop of liquid detergent, activate the Easy Clean programme, and simply remove the softened food residue after cooking.

NEFFtober at HBH Woolacotts

This October, we’ll be hosting two LIVE events with NEFF at our Bodmin and St Austell branches; During this FREE TO ATTEND event, you’ll be spending time with NEFF Home Economists, learning how to recreate delicious recipes at home, using several innovative NEFF appliances. NEFF’s events are the perfect opportunity to see their appliances in action and ask their experts any questions about NEFF appliances you have at home or are looking to buy. Everyone is welcome to come along to these popular events; spaces are limited so booking is essential. Book your FREE spot on Eventbrite!

NEFFtober at HBH Woolacotts, Bodmin: BOOK NOW
NEFFtober at HBH Woolacotts, St Austell: BOOK NOW

Recommended Posts